Playing with Steam Algorithm - Seeker: Quest Early Access research
·I wanted to share my journey with the game Seeker: Quest Early Access release as transparently as possible.
So today, I revamped the store page. Here is what I did:
- I changed the short description
- I changed the store texts
- I changed the capsule images
- I changed the tags (through the tagging wizard on Steamworks)
- I added localizations (with ChatGPT) to various of different languages
Below, I’ll share some data from the past week on how the traffic was and what it generated so far. Please note that the data you have below is from the time when I did zero marketing. Good to note is that I did do some social media marketing on 25th, which can be seen as a short little bump within the graph.
- Impressions within the past week: 1785
- Page visits within the past week: 1006 (Big conversion because of my own marketing)
Next up. Below is the previous store page capsule + short description
And below is the new capsule + short description
Below you can see the image of the previous store page + the long descriptions
Below is the new one. (Which is also translated to different languages)
Below is the old tags that I had within Steam
Below is the new tags I added/changed today
When writing this, Seeker: Quest had 599 Wishlists. Fun so see, if it evolved in any way after a week. I will provide another blog post next week once we’ve gathered some data.
It’s rather fun to start digging into the algorithm and how these changes affect it. Or do they even have any effect?
I’ve read that no one should go early access if you are not ready for the actual release. Since in Steam, you only have one launch. So why did I decide to do it anyway?
The game Seeker: Quest has been on the shelf for way too long. It’s been a learning project for me, but a project I love to work with. Even though the code is very crappy and I tend to spend long nights cursing out loud “Who the hell made this code!?”.
… Until I recall, it was me.
I want to use this project as a learning tool for my self. And best way to do it, is to release it and learn while doing. The other option would be to start a new project, but I decided that I want to put this project into rest while testing out stuff.
And yeah, it's been a while when I shipped something. So better to refresh that as well!
Hopefully you find some insight from these posts and I try to keep these coming along with the development. Since I’m writing these during the rather intense development period, I try to keep these short and easy to post.
Happy developing everyone and be sure to Wishlist Seeker: Quest on Steam!